Early AccessStop wasting time
with your sales leads
Formidable™ starts customer discovery immediately when a lead converts
Personalisation
Who you are
Your company
Sales funnel
Qualification
Pain point
ICP match
Entry points
Discovery
Solution fit
Purchase Authority
Urgency
Summary
Enrichment data
Conversation summary
This is our actual lead capture form. Proceed with caution. You might fall in love.
Pre-sales in less than 3 minutes
Formidable appears instantly after a lead converts on your site.
The conversation is unique to each customer - based on instant research and lead enrichment.
Speeds up your early sales cycle
78% of customers buy from the first company that solves their problem.
With Formidable, you get to solution calls 5-10X faster (than your competition).
Uses your forms
Formidable automatically detects your current forms and simply appears after they're submitted.
New: AI CTAs
Replace your static CTAs with Formidable AI CTAs - and start discovering more without adding any friction to lead capture.
Join the waitlist for AI CTAs
Start below.
How sales teams like yours use Formidable
Customer Discovery
Come to the first call equipped with rich qualitative data about your prospect
Sales Research
Receive great standardised research for each lead, business and industry.
CTA optimization
Automatically improve page-level conversion with low-barrier CTAs that help customers.
Waitlist prioritisation
Understand who on your waitlist is in your ICP and prioritize your first customers accordingly.
Webinar signups
Discover more about your webinar audience upfront - including questions they'd like answered.
Meeting scheduling
Integrate directly with your meeting links - and get those calls booked immediately.
CRM? No Problemo!
Formidable works with all CRMs, but doesn't need one!
so special?
No #!&%&##! workflows
The Formidable conversation engine is designed to be powerful, but keep things simple for you.
No AI tropes
Conversations with Formidable just feel different. They're warm, engaging and fun - but still professional.
No integration project
Formidable takes 5 minutes to integrate using a Javascript-snippet that goes in your Tag Manager.
Early Access is here!
We are onboarding our first customers. Should you be on the list?
Pricing
We're busy figuring this out...
Free
during early access
Fair value-aligned pricing
being currently determined
with early access customers
Frequently Asked Questions
Why Formidable?
In the near future, AI agents will be doing all the B2B buying. Formidable let's you start your journey - transforming your sales operations to survive in that new environment.
How do you work with AI agents?
AI agents are invited to fill your sales form and have a conversation with Formidable. In the agent mode, Formidable asks more questions and behaves differently than with humans. You still capture the lead as before, but know that the process was started by an Agent..
What does Early Access mean?
During Early Access we will review your sales pipeline and implement Formidable Concierge or CTAs on your pages. It's the equiavant of a super-experienced team working for you to make your sales better. We're doing all the work and building the product interfaces so that you can manage and interact with Formidable.
It's a Formidable time
for something new
Let's get you set up!